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(Winter 2006) by Dave
Iozzia
Lonn Friend is a music celebrity, a rock and roll insider, but most importantly,
a rock and roll fan with a passion for music. Lonn was the executive editor
of hard rockin’ RIP Magazine. He hosted a spot on MTV’s “Headbangers
Ball” called “Friend at Large.” He also hosted a syndicated
radio program, Westwood One’s “Pirate Radio Saturday Night.” Lonn
also had a stint as an A&R representative with Arista Records. His musical
journeys covered all four corners of planet Earth, and he’s written
a book about it called “Life on Planet Rock.” I was honored when
Lonn took the time to answer my interview questions about rock and roll,
his musical travels, and so much more.
RIL: Hello Lonn, thanks for letting me conduct this interview. In
the introduction to your new book, which we’ll get into a bit later in
the interview, you state that “if my story touches one person by reminding
them how blessed they are to be alive and in love with rock and roll, then
it was worth every drop of blood, sweat, and tears.” First off, my
compliments on a mission accomplished. Your book had that effect on me after
I read it.
LONN: Thank you Dave.
RIL: Let’s go back to the beginning. Your mother gave birth to
you in 1956, which is when Elvis Presley broke out, or as you stated, the
year rock and roll was born. Yet, you say you were born on February 9, 1964,
the day The Beatles played on the Ed Sullivan show. Uma Thurman’s character
in “Pulp Fiction” stated, “there’s two kinds of people
in this world, Elvis people and Beatles people. Now Beatles people can like
Elvis. And Elvis people can like The Beatles. But nobody likes them both
equally. Somewhere you have to make a choice. And that choice tells me who
you are.” Lonn, which are you?
LONN: I’m a ‘Beatles person’ because that’s where
my musical consciousness was born. It’s very hard to articulate a memory
so clear yet so old. I wrote that line in the introduction to evoke the significance
of being a toddler yet still having a clear, concise memory hearing a ‘song’ for
the first time. Of putting a needle down on a piece of vinyl and feeling
like somebody picked you up and tossed you into the air. That’s where
my journey began. I collected records all through my youth. I spent more
time at the record store than anywhere else. Every song and every record
by The Beatles I would know, whether I was sitting in a bar in Siberia, or
watching Paul McCartney perform live at Caesar’s Palace. Because of
that knowing, it’s significant. It’s something you could hold
on to and say that this is where I came from.
RIL: In the early 80’s, you weren’t working on Planet Rock;
it was on “planet cock,” for publisher Larry Flynt and his porno
magazines Hustler and Chic. Sex and rock and roll have always walked hand-in-hand
but what were your biggest challenges editorially?
LONN: In the early 80’s, porn was still deep underground. Mainstream
HBO-style acceptance of x-rated content was years and years away. It was
taboo, and you were looked at strangely. Hustler and Chic magazine were on
the racks, but in the back, the roped-off section in bookstores. My assignments
were not for everyone’s consumption. It doesn’t matter how decadent
rock and roll is; it’s still more acceptable than erotica. Those two
worlds collided at the moment in time I was floating in-between the gigs
at Hustler and RIP magazines. It’s like some force of nature put me
there to unite them. Porn and metal fed each other. I maximized that synergy
by developing personal relationships with the artists and executives of the
day who weren’t intimidated by sophisticated content. It allowed me
to be ‘cool’ a lot quicker than it would have taken had I come
out of some less scandalous publication. When Aerosmith’s Steven Tyler
is in your office and you’ve shown him a porn video, and you’ve
taken him over to the Hustler photo department, he leaves the building knowing
that you’re a bit cooler than the guy from Billboard he just did a
phoner with.
RIL: You had plenty of opportunity to review porno films, but
here’s
a chance to review a Hollywood film. Did the Milos Forman film “The
People vs. Larry Flynt” and actors Woody Harrelson and Courtney Love
capture the spirit of the lives and times of Larry and Althea Flynt?
LONN:
The writers of the film were in creative due diligence after I had left the
company in June 1994. I was contacted once but never talked to the
screenwriters. I thought they did an exceptional job reflecting the madness
of the Flynt Empire. They took an exacting look at the goings-on inside the
magazine. Larry and Althea were the flame and all the moth/freaks were drawn
to them. I attended the premiere in Westwood. I went up to Larry and shook
his hand when the lights in the theater came up. He had a tear in his eye;
his voice was a bit choked up. “Milos really got it, Lonn,” he
said. I thought so, too. Woody was awesome, but the picture really belonged
to Courtney Love. She never knew Althea but she channeled her to the T. It
was a haunting performance. Actors usually get to meet their principals,
study their behavior. Courtney wore some of Althea’s actual clothes.
She spoke like her with that southern slur. The film took some literary license,
but since we’re not living it from their point of view, it’s
pretty accurate. Althea’s death scene in the bathtub is exactly like
I heard it took place.
RIL: In 1987, you switched gears within Flynt Publications and became
executive editor of RIP magazine which you turned into the most influential
rock music magazines of it’s time. What was your success formula?
LONN:
RIP was defined by its editorial quality and its brazen, balls- out attitude.
My staff, the freelance photographers and the stringer writers
who did the interviews – they were responsible for the killer content.
They kept RIP on leading edge of the genre. The column editors had tremendous
autonomy. I trusted them. I wasn’t on the street, they were. I was
on the airplanes and tour buses, hanging out and securing the editorial coups
via access that other magazine editors didn’t have.
RIL: You’ve stated that you logged a million miles documenting
rock and rollers. Is there one story that you missed, because you didn’t
go or refused to go the “extra mile,” that you’ll always
look back upon and regret?
LONN: I should have been on the plane to Moscow
with Ozzy, Motley Crue, The Scorpions, Bon Jovi, and Skid Row when Doc McGhee
negotiated his plea
bargain following the big pot bust. The Moscow Music Peace Festival – that
was an event for the ages, steeped in volume, decadence and moral hypocrisy.
I received reports of the booze-soaked plane ride, but I wasn’t formally
invited to document the journey. That’s a festival they still remember
over in Russia. They were going over to do an anti-drug thing and everybody
was ripped. I also heard about the great rock star ego clashes, bullshit
stories like Motley Crue fighting with their management mates Bon Jovi because
one band had more pyrotechnics than the other. So petty and pathetic on one
hand, but classic, period-debauchery on the other. It was perfect: the 80’s
in a jet-propelled nutshell.
RIL: Getting on the cover of RIP Magazine was very important to
bands, and getting exclusive content and inside information was crucial
to your
magazine. One hand washed the other, and that process is documented on a
few occasions in your book. What’s the one band that couldn’t
have cared less about the magazine and the publicity; the band that refused
to “play the game”?
LONN: That was Guns N’ Roses and that’s what made our relationship
even more unique. They didn’t care about press; they hated it. Axl
loathed talking to reporters. RIP organically became part of the GN’R
family following the release and throughout the ‘night train’ speed
success of “Appetite For Destruction.” I hired Del James as an
instinct move. Made him senior editor with zero magazine experience. He was
Axl’s best friend in Los Angeles since Axl and Izzy Stradlin had jumped
off the bus from Indiana. I had no expectations. Nothing about GN’R
was scripted. Just made some moves. Some of them were the right ones. Del
certainly was. RIP published the first, full-length interview with Axl. He’s
on the cover, photographer Robert John’s classic, wide-angle shot of
the rocker with a rifle, clad in RIP tee shirt. April 1989. The cover story
was so hot; Rolling Stone came to us to get our photographer/writer team
to do their debut feature on the band. That was unprecedented. We were a
fledgling metal mag and suddenly the whole world was watching us.
RIL: I’m sure it was all about circulation and advertising revenue
for the publishers of RIP Magazine. For you as a journalist, was the defining
moment hearing feedback from rockers, like when David Bowie called RIP “quite
a good read”?
LONN: Acceptance and acknowledgement from the bands
was important to me, but not as important as the fans who drove the content
of
the magazine. If
we got letters encouraging us to take second looks at acts that we might
have missed, my staff would follow up immediately. We always strove to portray
and convey an editorial respect for the fans. I never believed that metal
fans were stoned-out drunken idiots who couldn’t read. On the contrary,
I thought their passion and loyalty to the bands they loved and the heroes
they worshipped made them even savvier and worth speaking to on a higher
level than an alternative or progressive rock fan. RIP was never meant to
be just a metal magazine; it just happened to exist in the eye of the storm
when heavy music was ubiquitous. If you look at back issues of RIP, we had
an eclectic mix of features, photography styles and creative reporting.
RIL: In 1990, you wrote a RIP editorial on the dangers of censorship
and that issue’s cover parodied the parental warning sticker being
placed on records. I’ve always been an advocate of freedom of speech,
but as a parent of a 10-year-old daughter, my opinions have shifted. I’m
all for warnings on explicit lyrical content on records or the detailed movie
ratings provided on films being released these days. As a parent, what are
your views on parental warning?
LONN: That editorial includes a picture of
my 4-month-old daughter and my editor’s statement talked about heightened responsibility during a
media era where free speech was being politically threatened. It was also
about taking responsibility for the next generation. RIP Magazine wasn’t
about shock rock; there was very little tabloid in the magazine. I knew what
was going on backstage with bands like Guns N’ Roses and it would’ve
made big headlines. That’s what people with the lowest denominator
mentality strive for. Our society is driven by the sexiness of failure – feed
the tabloid culture, expose the weakness of the spoiled superstar and sell
more issues. But that’s never been what I’m about as a journalist.
Today, my relationship with my daughter is that if
she has a question, she’s
to ask me. I’ll be honest with her. She’s got a hundred times
more information bombarding her on a daily basis than I did in the 70s when
I was in high school. Her focus and courage mystify me. I’m amazed
by the content on network television shows that are geared toward teenagers.
You’ve got lesbianism on the teen driven Noggin’ network, drug
issues are everywhere. It’s hot TV, sadly reflective of the youth culture.
Perhaps today’s philosophy should be that if you parent them properly,
do a good job showing what’s right and wrong, then things don’t
have to stay hidden. They’ll figure out what’s good and not good,
what works and what doesn’t work. I trust Megan. She watched Metallica
from the stage at the Monsters of Rock in Donington, England, when she was
14 months old. And to this day, there has been no residual damage from the
experience. RIL: With the advent of the Internet,
websites give away for free much of the content that used to be provided
by the magazine and newspaper industries.
Is there a future for the magazine industry, and if so, what changes do you
think are necessary as they try to compete with websites?
LONN: That’s a really good question Dave. What about the future for
books? I’m doing this interview on a laptop through a Skype Internet
phone connection. Our computers have become the vortex of our daily lives.
We get our commerce through here, communication, entertainment, even enlightenment.
That still doesn’t discount the human experience of walking to the
newsstand or waiting each month to get something in the mail that you hold
in your hand, open up and say “wow, this is cool, this is mine, and
when I’m done with it I’m putting it in a box in my closet as
a timepiece.” That’s where the magazine still has its purpose.
When the content resonates as a reflection of the here and now, then you
have something beyond temporal. Googling a feature or pulling a link up just
doesn’t have the romantic feel of opening up a magazine or newspaper.
RIL: In 1994, Clive Davis brought you to Arista Records as an
A&R
representative to develop his record label’s roster of rock bands.
Many of the new bands you pitched, Limp Bizkit included, were rejected. Self-admittedly,
you weren’t a record-company creature or a “suit,” and
your outlook on music clashed with the ways things were done inside the record-making
industry. Where would you be today in 2006 if some of those bands that you
pitched were signed and went on to release successful records at Arista?
LONN:
Everything happens for a reason. I’ve grown spiritually in the
past decade and, therefore, cannot second-guess the decisions that have paved
my professional path. I went to Interscope Records in 1999 after 18 months
of unemployment on a six-month job to be a sort-of ambassador and project
manger for a lot of acts who were being disenfranchised by the merging of
Interscope, Geffen, and A&M. Icons like Sheryl Crow, Peter Gabriel and
Sting but they were being affected by the wholesale corporate restructuring
of the industry. It was the flashpoint where artist became product and the
ledger sheet the parchment for the new age of music marketing. I remember
being sent by label president and friend, Tom Whalley, down to a production
studio to meet with Fred Durst, who was getting ready to release Limp Bizkit’s “Significant
Other.”
It was my mission to encourage him to approve a final
cut of the “Nookie” video. There is a saying among artists: You never
finish a mix; you abandon it. That act defines it’s ready for public
consumption. Fred told me that he’d grown up reading RIP Magazine.
But he also told me that I blew it when I didn’t sign him at Arista.
I said to him that if I had signed him at Clive Davis’ institute of
disposable pop, he never would have broken. Arista probably would have failed
with Limp as they did with almost everything that rocked back then. He agreed.
This is a long answer I know, but I just wasn’t meant to be a success
as an A&R person. That’s the way it is. That’s the way I
have to look at it. By the way, I persuaded Fred to approve a cut of “Nookie” that
day. It arrived at MTV at the 11th hour and the rest, they say, is history.
RIL: MTV has really evolved over the years to what it is today,
Music Television without much music. How and why did that happen?
LONN: The culture
changed, the Internet came in, and MTV became a marketing tool. MTV has to
create its own content to keep its viewers. Rather than
promotional clips, which became very artistic, very ambitious, and very expensive
to make, MTV decided to produce TV shows. They throw their big annual back-slapping,
ego-stroking music award show, but MTV is no longer about music. These days,
MTV is more about sex and fashion than music.
RIL: You once hosted a syndicated radio show called “Pirate Radio
Saturday Night with Lonn Friend.” Is Satellite Radio a future stop
in your musical travels?
LONN: Lee Abrams, co-founder of XM Radio, is an old
friend but the stars haven’t aligned for the Lonn XM experience just yet. When I was in
New York City promoting my book in October, I did three different shows in
one day at Sirius Radio. I loved walking through those halls on Sixth Avenue.
It’s vibrant, creative, electric and a free-feeling environment. I
have an idea for a Satellite radio show, a bit out there but definitely in
vogue for our altering civilization. I want to pitch it properly. I’m
putting a demo together now.
RIL: Does radio, whether it’s Satellite Radio or “terrestrial
radio,” give the on-air talent enough space to be journalists, or does
radio today only want personalities and voices?
LONN: That’s a very insightful observation. There are only a few guys
left who get to be themselves. Most of the time radio has to cater to a demographic
or agenda. Under those conditions, you can’t be a journalist. I’m
not a “zoo” mentality radio guy. I’d like to see a higher
purpose for getting on the airwaves. Steve Jones, the ex-Sex Pistol, is manning
the most authentic two hours on terrestrial radio, in L.A. at least. Jonesey’s
Jukebox on Indie 103.1. It’s just Steve, a crafty, somewhat cantankerous
50-something Brit spinning the most eclectic, random mix of tunes anywhere.
Sort of like XM’s “Fine Tuning’ channel but with personality.
I did the Jukebox the day my book hit stores in July. Jonesy was in RIP.
We’ve hung out over the years in front of the Rainbow, scoping the ‘birds.’ That’s
bold radio. Give a one-of-a-kind bloke his own field of play, no strings,
and see what happens. I’ll take a shift on Indie 103.1 anytime. Two
hours. Bring in guests and raise the roof high enough so the listeners can
see the sky!
RIL: Let’s jump to your awesome new book “Life on Planet
Rock,” which is essential reading for any rock and roll fan. It should
be on everybody’s holiday shopping list. Who’s the publisher
and where can people go to purchase your book?
LONN: My publisher is Amy Hertz,
who runs Morgan Road Books, an imprint of the Doubleday Broadway Publishing
Group, which is a division of Random
House. Their office lobby in mid-town Manhattan has a huge wall covered with
titles by John Grisham, James Joyce, Ray Bradbury and a thousand other literary
giants. I think it’s pretty cool that my little book is coming out
of that building. You can find it at Borders or Barnes and Noble. But the
most effortless path to Planet Rock is through amazon.com, where you might
save a buck or two. There’s a link at www.myspace.com/lonnsworld. That
page is also a hub where RIP Magazine fans of old have found me and sent
glorious messages about the magazine or the book. I also blog there -- midnight,
existential ramblings of an author in eternal transition. I had a decade
of decadence and then a decade of silence. Planet Rock has brought a piece
of RIP back into the public consciousness. It’s rekindled some of the
relationships that fans had with what they considered a joyous, loud, important
time in their lives.
RIL: If I was ever given the chance to write a book about my rock
and roll adventures, my reasons would be to document what I’ve seen and
heard, as well as to provoke some deep thoughts and emotions about the subject
material. You’ve accomplished that big time with “Life on Planet
Rock.” What were your reasons for writing the book?
LONN: My reasons
for sitting down and writing a book were, at first, self-preservation and
closure. I had to do something that justified leaving my home. The last
few years of my life have been complete confusion. I haven’t worked
consistently since 1998. I’ve been writing, mostly for free, columns,
Internet posts, e-mailings and essays. After reading The Artist’s Way
at the close of the last decade, I started to compose free form in 2000.
I got my voice back, though slightly altered by an elevated sense of awareness.
I thought writing the book would help me through a very difficult time in
my life. I was getting divorced, away from home and Megan, my life force.
I was living the biblical proverb: “to find out who you are, go to
the place of less comfort.” That’s where I went. The desert.
Las Vegas. Destination for exiles. My book is far from perfect and far from
the real blood and guts truth that a more courageous novelist could have
written. It’s my toe in the water, and it let me move forward through
a certain time. I was never attached to its success or results.
I won’t
see royalties for a long time, I didn’t do it for the money, and I
wasn’t paid that much. I wanted to give the fans of that time something
that represents that period so that I could pay them back. The fact that
it came out as a memoir is a product of the revision process, which took
me much deeper into myself. My first manuscript was called “Rock A
Mile: Adventures and Observations of a Music Journalist.” My inspiration
was legendary 70’s music scribe Chet Flippo’s collection, “Everybody
Was Kung Fu Dancing – Chronicles of the Lionized and the Notorious.” That
was my pitch and that’s the proposal that got me the deal with Amy
Hertz. She, by the way, is the Dalai Lama’s publisher and I’m
her first music book. There’s something mystical about that union. RIL:
What was the initial process? Did you pitch your idea to a literary
agent who in turn pitched it to publishers?
LONN: I was having lunch in New
York with Bob Ezrin, the great record producer who made Pink Floyd’s The Wall and all those vintage KISS and Alice
Cooper LPs. When I asked him about his daughter Jennifer, he told me that
she was no longer an editor but trying her hand as a literary agent. He hooked
us up. Jennifer and I met in Los Angeles and we crafted a 70-page proposal
that she shopped to 15 publishers. Everybody passed but Penguin Books and
Morgan Road. Penguin’s editor was a RIP fan and really got the idea.
But he didn’t have the power to convince the people above him that
my tome was worth investing in. Amy Hertz had the power. As publisher, she
didn’t have to answer to anyone but her own instinct. She’s truly
one of the most intelligent and gifted people in the publishing field. Amy
had helmed the successful Riverhead imprint and if the Dalai Lama trusted
her with the global dissemination of his important words, that’s all
I needed to hear. I was where I was meant to be; there was no bidding war.
An offer was made, we negotiated a couple small points and the deal was done.
RIL: With sex, drugs, and rock and roll as the subject material,
your book could’ve have been written X-rated or R-Rated, but you chose a
more “PG-13” approach. Was that your original thought process
as you were writing, and did you have to fight the publisher to keep it that
way?
LONN: If I wasn’t the father of a teenage daughter, I probably would
have gone a bit deeper. I wasn’t pushed by my editor to add more graphic
content. Embarrassing my daughter by including a couple extra scandalous
anecdotes above and below the call of duty didn’t serve the big picture
of the memoir’s themes. Maybe I won’t be as successful as others
but that’s the way the book came out. Neil Strauss wrote “The
Dirt.” It’s great. But that’s not how I excavated “Planet
Rock.” I think the book holds up.
RIL: “Life on Planet Rock” has been called “a backstage
journey through rock’s most debauched decade.” There’s
no doubt that it’s a backstage journey, but it’s so impressive
how you made yourself vulnerable, how you worked your own personal struggles
and shortcomings into the subject material. How difficult and how necessary
was that?
LONN: It was very difficult Dave. I walked that fine
line with how much am I going to reveal about my shit and how much would
I indict or judge
the
musical artists with whom I had kept company. It was necessary because it
would have been hypocritical to take shots at Jon Bon Jovi without cutting
myself open to reveal that my issues with him may have been a reflection
of the shit that was going on inside me. That’s why that chapter is
about: my struggle with my own ego, my own self-worth, and ultimately, how
I felt let down by a friend. It’s possible that I misunderstood certain
aspects of our relationship. I bleed way more in that chapter than Jon. “Planet
Rock” would have been a much happier place to roll if it were written
back in the day. But my journey, the peaks and valleys, initiated a different
take, a richer perspective.
RIL: Every generation has its memories, its struggles, and war stories
to accompany it. Why was the 10-year period that spanned the 80’s and
the 90’s rock and roll’s “most debauched” decade?
LONN:
The media fed all that was obnoxious, egotistical, greedy, and loud about
those times. The videos were pandering and blatant sexual postcards.
There’s nothing wrong with sex, but the glorification just to shock
and stimulate doesn’t hold water anymore. There has to be some underlying
spirit or message to the ribald presentation. What MTV did back in those
days was glorify the volume, the hair, the dress and the chicks. That’s
what was so significant about the grunge movement that followed. Almost overnight,
music fans said, ‘wait a minute, what the fuck is going on?’ and
MTV listened and knee-jerked the entire genre of hair metal off the radar
with the precision of a straight razor.
Sure, some fans stayed with those
bands but the music tide, in general, had changed. The music was more introspective,
and the musicians, less over the top, party all night- animated. The loudest,
wildest fans from back then are now parents. They still see those bands,
but they have an elevated lifestyle now. They take their kids because they
want the kids to remember how great those love songs were when Mom and
Dad first hooked up. That’s why Bon Jovi is the greatest chick band there
ever was. They represent that first kiss and that virgin romp in the backseat
of a car better that any band in the history of rock. RIL:
Two things in your book that I’d like to mention evoked deep
thought and emotion. The first is that I’ve never been into bands that
had dominating lead singers who didn’t play an instrument, although
I do admit that their voice is their instrument. Whether it was Led Zeppelin,
the Rolling Stones, or The Who, those types of bands weren’t my chosen
cup of tea. I always wanted the lead singer to be holding a guitar. You opened
my eyes, and my brain, to the values of interpretation and presentation when
you wrote about The Who. As you stated, Pete Townsend wrote the songs and
played the riffs but Roger Daltrey interpreted the message and delivered
the goods. Thank you for instilling in me that awareness!
LONN: Dave, you never lacked that awareness, it
just hadn’t surfaced.
Nothing is more important to me than the archetype chemistry between the
frontman and the guitarist. Think of Mick and Keith, Pete and Roger, Robert
and Jimmy, The Edge and Bono, Joe and Steven, Axl and Slash, Richie and
Jon, Phillip and Dimebag. The unions are magical and essential to the success
of the band. Partners in crime wreaking on-stage, on- record havoc. The
spotlights on the flamboyant singer with the star appeal and smile that
could melt an icecap, while off to the side floats the lead guitarist,
steeped in cool.
RIL: Secondly, you state that you can’t play a lick or keep a beat,
but you feel every note. Although I have plenty of records in my collection,
hearing and watching a band play live is where I feel the music. I’ve
always felt unfit or lacking because I couldn’t play music. Thanks
for the reassurance that there’s a place for me, a non-musician, who
still lives and breathes music.
LONN: John Kalodner, one of the greatest
A&R people of our time, was
not a musician. He feels it and thinks about it, and that’s me and
you. There’s a different way of looking at music when you are a musician.
Bob Rock, in the studio producing Metallica, would pick up a bass guitar
at the drop of a hat. He had a way of understanding the fabric of music from
being a musician. George Martin was more the maestro conducting the symphony
when he produced The Beatles.
RIL: Is that what you meant when you mentioned Epic Record’s
Mike Schnapp, stating he’s “not a record guy, but a music guy”?
LONN:
Record guys talk like record guys. They own the vernacular, know the buttons
to push, the promo lingo to use, and their gift of hype and gab is
endless and perfectly crafted for their gig. Promotion people are the smoke
and mirrors heroes of the record business. I mentioned Schnapp because he’s
not one of ‘them.’ He’s a fan, a music guy and he loves
talking about the acts he’s paid to work. When he got on the phone
with a programming director, it was like “Dude, have you listened to
this? This fuckin’ song rocks. Just trust me, put it on.” There’s
few originals like that left in the industry; the music business has really
changed.
RIL: Obviously, a few bands were overlooked, a few chapters were
omitted, and there are more chapters still to be written. Will we hear
about the continuing
story of life on planet rock on the radio, television, through the Internet,
or will we have to wait for another book?
LONN: I have this conversation
every day about where I’m going next.
Documentary film makers are talking to me about my book, but I don’t
think it’s a movie. That period in history – the RIP era -- is
a movie and perhaps I’m the gatekeeper or narrator that invokes my
own sense of perspective to the adventure. Fictionalizing my own personal
life is not something I think about. I have about 15 unfinished chapters
that didn’t make the memoir. Random journeys, so to speak. New anecdotes
are born almost every day given the odd nature of my life. The blogs could
be the seeds of another book. I’m leaving it up to a higher power.
RIL: Before I move on to a couple of quick questions after rock
and roll in the 21st century, is there anything you’d like to add about your
book, “Life on Planet Rock”?
LONN: There wasn’t enough space in the chapter on the 70’s,
which has become my favorite chapter. I have such fond memories of that time.
Someday, I want to write a real intimate book about growing up in the 70’s.
Bar none, it’s the greatest era of rock there ever was or ever will
be. Prog, punk, experimental fusion, you name it, the 70s birthed it. Led
Zeppelin, Black Sabbath, Return to Forever, the Allman Brothers, Rush, and
so many other things were born at that time. I was watching it and listening
to it. Like a chameleon, I morphed into all of these different fan-states
of being. Music, in so many incarnations, moves me. It’s a life force. Writing
this book has set me back onto the path that I had been off of for a long
time. Doing interviews with passionate people like you, or getting
messages from fans, affirms that I made the right decision and that all of
the shit I went through was worth something.
RIL: You and RIP Magazine were privy to a lot of inside information
from the Guns N’ Roses camp, especially with the Use Your Illusion I and
II. Will “Chinese Democracy” ever get released?
LONN: To me, “Chinese Democracy” is almost mythical. It could
arrive in the marketplace like a brick through a living room window, without
warning, at any moment. Or, like a lost, Unfinished Symphony, rock n’ roll
archeologists will find it buried under the sands of Malibu in 50 years.
One thing is certain. We’ll keep talking about it, and the chatter
will keep the buzz bold and beautiful.
RIL: With all of the wait and anticipation, will a couple of bad
reviews send Axl back in hiding for a few years?
LONN: He’s hyper-sensitive to the press, he always has been. When
things go wrong during a performance, either technically or otherwise, he’ll
walk away. “Chinese Democracy,” in its own universe, can be a
seminal work of rock. Or it could be irrelevant because of the time and drama
surrounding its evolution. It’s unique. We’re discussing it as
if it’s real. It already has a dimension to it that transcends reality.
RIL: How is it that Alice Cooper is not in the Rock and Roll Hall
of Fame?
LONN: How can a dozen other acts deserve to be in
before Alice? The hall of fame is a Free Mason institution,
insular, powerful,
elite and driven by unknown forces and agendas that this veteran rank-and-file
scribe is not privy to. Best thing about it are the jams during the induction
program. Nothing rocks the soul better than a star-studded, smokin’ jam.
RIL: Concert ticket prices for major acts are astronomical, and many
of those bands are selling VIP packages where you pay for a meet-and-greet
opportunity. Have they forgotten that it was the thousands of average fans
who purchased their records and attended their early concerts that helped
get their bands established?
LONN: They haven’t forgotten, but they know that a lot of those fans
are 20 years older and can probably afford it. Why not milk it for what they
can? The Rolling Stones are genetic miracles. It’s a time machine going
to their shows. They’re in their sixties and they play two hours and
fifteen minutes of classics and kick it out more than most of the young acts
out there. The Aerosmith/Motley Crue package seems more like a banking exercise. ‘Smith
still delivers live but Steven was pretty sick. Did he have adequate time
to heal? I don’t know. I can’t seem to reach him anymore. They
never stay away too long from the concert stage, Aerosmith. Even when faced
with internal challenges, they’re out there filling arenas. Tom Hamilton
is facing some serious health issues and isn’t out there with the band
he co-founded. I haven’t heard one raving report from one friend or
fan who’s caught Motley’s set. They all feel that Vince is struggling
to hit the notes and God Bless Mick Mars but he’s worn out, not that
healthy and apparently it shows on stage. Nikki and Tommy Lee have to work
so hard to keep the energy level up. Maybe that’s why we have to respect
Journey’s Steve Perry. He said “I can’t sing those songs
anymore so I’ll let someone else do it.” There was no drama there,
that’s how it happened. He just can love, touch and squeeze the way
he used to so he stepped away. That’s called respect for the fan. A
decision made for something other than the gold. Truly admirable.
RIL: Thanks again for the interview Lonn. In closing, what will have
the biggest negative influence on rock and roll in the future: the sex,
the drugs, the money, or the politics?
LONN: To me. It’s greed. It’s almost biblical. As much as I
love The Eagles, I didn’t really understand why they performed recently
for 200 Wal-Mart executives in New York City. Is it always about the check?
Even this far down the road to Hall of Fame and Fortune immortality? What
was amazing about the set is that they kicked ass because that’s how
good and how professional they are. They played like it was a stadium gig.
When I looked around the room it was surreal. Like something wasn’t
quite right. Wouldn’t the employees of Wal-Mart rather have seen whatever
big bucks their company kicked in for the show split up and put in their
paychecks? Maybe I’m a purist who holds in my heart that a band goes
out on stage first to kick ass because they care about us, the fans. And
the cash, well, that’s secondary. Course, I’ve always been a
dreamer.
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